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Raisin Bran is at most 5% healthier than Cheerios. And only because it has bran and natural raisins in it. Both are highly processed and have sugar. I wouldn’t even compare them. I would just say they are both unhealthy. Find a minimally processed cereal that does not have all the nutrients stripped, artificially added back in and a bunch of sugar.
They are not made with wheat and do not have any gluten. They are sweetened with minimal raw agave and blackstrap molasses, which provides a punch of iron and calcium, as well as other minerals. The abundant spices, such as cinnamon and ginger, are also good for your body.
Not all healthy bran muffins are created equal, and a little PSA, not all bran muffins are healthy. Most often they're packed with sugar and as dense as a brick. Nothing good there. But if they’re made right and with wholesome ingredients, bran muffins can be really good, like breakfast- and snack-worthy good.